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Is Apple Still the King of Smartphones in 2025?
In the ever-evolving world of smartphones, Apple has long been a dominant force. But as we step into 2025, the question arises: Is Apple still the king of smartphones? Let’s dive into the latest data, trends, and innovations to find out.
Apple’s Market Dominance in 2025
Apple continues to hold a significant share of the global smartphone market, with its iPhones consistently ranking among the best-selling devices. In 2024, seven out of the top ten most-shipped smartphones were iPhones, with the iPhone 15 leading the pack, accounting for 3% of global shipments 1012. This dominance is further highlighted by Apple’s ability to cater to both premium and budget-conscious consumers, offering a wide range of models from the high-end iPhone 17 Pro to the more affordable iPhone SE 4 711.
However, Apple’s market share has seen a slight decline, dropping from 20% in 2023 to 19% in 2024, largely due to increased competition from Chinese manufacturers like Xiaomi and Oppo 112. Despite this, Apple remains a formidable player, with its ecosystem of devices and services driving unparalleled customer loyalty.
Key Factors Driving Apple’s Success
- Innovation and Design
Apple’s commitment to innovation is evident in its 2025 lineup. The…